We try to offer surfers hot news about website updates. Sites who update regularly, offer promo material about their updates or maintain an update schedule on the website are in general the best sellers anyway. They get automatically pushed to the top because we add their promo stuff regularly. As far as links and galleries are concerned, whenever a site updates it goes to the top und wanders down consecutively until it updates again and returns to the top.
If a site doesn't update at all or doesn't tell us about it in any form, well it stays at the very end of the list, thus getting less traffic and less sales. We're still promoting them to grab a sale now and then, but the better performing sites receive more attention and we spend more time in promoting them. It's a simple system and works pretty well for us.
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