Google - Manipulate Your Listings For More Traffic.
Google seems to be the Search Engine that everyone talks about almost on a daily basis however, far from being about search engine optimization and specifically about Google related SEO I wanted to touch on something new that, perhaps you would not have already thought about.
Manipulating Google Traffic.
So your site is already listed in Google but you want to increase the amount of traffic you receive, one way that we as a company have been successfully using for the last 18 months is that of manipulating the display of our click able links in Google, how are we doing this? Simple, using ASCII character codes in your meta tags.
ASCII In Your Meta Tags.
ASCII (American Standard Code for Information Interchange) it has been proven, when used in your HTML page Meta Tags will actually display not only letters and numbers but, symbols as well, as a webmaster this can give you a great advantage over how much traffic you can pull from your Google listings and, not only Google, a few of the other search engines also read ASCII code when it is found in your Meta Tags.
Putting This To Use Practically.
A good method of putting this to use would be utilizing in your Meta Tags as follows.
<title>Site Name <ASCII code here> page title</title>
<meta name="Description" content="normal page description">
<meta name="Keywords" content="normal keywords">
This will display a search engine listing that not only has your site name on it as well as a description but, in the position where the ASCII code will appear you will also have an attention grabbing symbol ensuring that your site stands out from all the others listed on the same search engine results page as yours.
ASCII Meta Tags - An Overview.
Hopefully you have seen how adapting your current HTML page Meta Tags by placing an ASCII character code within them can benefit you for gleaming further search engine traffic to your sites and, with this new found knowledge you may well place both your sites traffic and your bottom line profits ahead of other webmasters.
Article written by Lee.