But the traffic those pirate sites have doesn't convert, right? It's shit traffic as those visitors don't want to spend money, they want everything for free. So isn't it a waste of time trying to turn them into affiliates?
But the traffic those pirate sites have doesn't convert, right? It's shit traffic as those visitors don't want to spend money, they want everything for free. So isn't it a waste of time trying to turn them into affiliates?
Let me ask you this... Would you rather have someone pirating your content, or someone who's trying to end their pirated site and turn it into a monetized site and not pirating?
Even if they make no money but make a few bucks is more than what they're making or earning now. And maybe later in the long run they'll begin making serious cash. Even if they don't send 1 sale but several dozen clicks or even one click is better than nothing and giving away free porn.
Shouldn't it be a mixed strategy - as in, taking some of the pirates out completely if possible, and making them pay, and selecting some to bring into the fold as affiliates, while watching them for compliance?
Random reinforcement theory suggests that if you mix the stick and the carrot you will get better results overall.
If everyone gets the impresson piracy just gets you selected to be an affiliate, without consequences, the logical thing to do would be to just create more pirate sites, expecting to be approached and monetized.
So you have to destroy some of them to modify the behavior effectively.
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