In terms of actually getting the reader to click links, join sites, etc, etc?

Do you think image or movie samples have to be offered as 'standard' or does text work better or maybe a combination of both?

What about personalizing posts, do you think offering opinions in blog posts helps with getting clicks, etc?

Your thoughts, is there such a thing as a 'perfect' blog post in order to stand a higher chance of making a sale?

Also by the same standard, what makes a 'bad' blog post?

Regards,

Lee