You Know Whats Really Fucking Annoying?
When you tell a designer that you want a specific site designing and, the first sample they send you is nothing like what you wanted... Not even in the right niche design wise.
Then, when you ask them to make changes, all they do is throw a couple of different 'pics' over the same part of the design that needed changing without even bothering to remove the faulty stuff.
Worst of all though, telling them that you need a design to be ready for a certain date because you have a deadline to stick to and that date comes and goes without hearing anything back.
Sorry, just had to vent im going crazy here with one guy right now who, unless he cant get shit fixed withi 24 hours, probably isnt going to get paid and will go running to the boards how i stiffed him.
Regards,
Lee
DeAngelo Speaks Out on Graphic Design
Graphic Design is and has been my life for the past 35 years or so. As creative director for some of the BIGGEST firms in the country, Saul Bass, Bright & Associates, Chiat/Day Advertising, Landor, and having been an active team member on some of the most recognized identity programs out there...you can take my advice with a grain of salt but…
I can only say this...
Always make certain the you (the client) has seen examples of the designers' work. Make certain that they have cross disciplinary skills such as layout, 3-D, etc, and are not limited to "logos" only. (demonstrates broader thinking which is good for other applications of your "logo" down the road. (hate that word,logo, it is incorrectly used).
Make clear: deadlines, requirements for work-in-progress sketches, background reference, competitive trademarks, etc. and a clear idea of end use for the mark or signature....to give the designer a complete picture of what you are up against in the marketplace.
The challenge is there. Clearly, most every designer "borrows" "steals" and "takes" form other established looks to come up with new directions. Problem is evident and that is why, in my view, the internet is full of what I call "copy cat" looks and feel elements (another subject)
Also, if there is anything that you as a client absolutely hate, let the designer know up front... so that you aren't shown a multitude of purple, polka dot logos...
Many "designers" on the "net" have had no experience other than buying a program and taking tutorials…and have no clue as to what they are doing. A good designer not only has experience and reputation but has most likely either apprenticed with an "name designer or firm" or has graduated with a BFA or both or better. Hopefully, their work has been published.
Pay your bills when they are due and everyone on the team should gain trust....also, remember that even though we live in a "virtual world" this does not necessarily mean that a good new trademark can be developed overnight.
And of course, the "gay porn world" - a world that I have only been part of over the past 5-6 years, operates from a completely different set of rules… when one imposes the "bitchy queen aspects" of tempers flaring, etc…and the "He's hot, I wonder if I can get into his pants after the meeting" attitude that many people operate under...no offense to anyone on this board of course, none of us have worked together - yet!