Does anyone know of any organizations that do market research specifically to a gay demographic as oppose to a more general approach?
It isnt needed just for online gay market research but both on and offline.
Regards,
Lee
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Does anyone know of any organizations that do market research specifically to a gay demographic as oppose to a more general approach?
It isnt needed just for online gay market research but both on and offline.
Regards,
Lee
Check the following:
gay marketing research organization called
Overlooked Opinions, Inc. (3712 N. Broadway, Suite 277, Chicago 60613; 312-929-3405)
October 15, 2001 — Today Harris Interactivesm (Nasdaq: HPOL), a worldwide market research and consulting firm, and Witeck●Combs Communications, Inc., a marketing and public relations firm that specializes in strategies aimed at the gay, lesbian, bisexual and transgender (GLBT) community, announced the launch of The Gay and Lesbian PulseSM—a product that follows and supports their April 2000 creation and launch of a specialized research practice that focuses on the GLBT consumer market.
http://www.glcensus.org/research_services.cfm
http://www.commercialcloset.org/cgi-bin/iowa/index.html
http://www.wildemarketing.com/ (Canadian)
http://www.academic.marketresearch.c...=&prid=1111111 (old - 1995)
http://planetoutpartners.com/sales/market.html