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Okay, I dunno if anyone has ever thought about this, but using those airplanes that drag banners around at events. I am thinking about getting one to fly around a gay pride parade, but was wondering if it would be effective, or just a waste of money.
humm i would think it would more e used for name recognition than direct marketing. i see them around here and apart from reconising a name or not that s it i don't rush home to look them up
I know someone who purchased airplane banner ads and said that it was a huge waste of money.
If you're looking for branding, GCruise had huge success with body painted guys during Toronto Pride, they were stopped every 5 feet for a picture. If you're going to this upcoming Internext, he will be there doing his thing. Hit me up if you'd like his info :)
I have to agree! It certainly is a wonderful way to get your name out there to increase your branding and name recognition, but I would not count on seeing any kind of immediate ROI, as far as new member sign ups.
However with continued actions to increase your branding and name recognition, you'll start to see it pay off over time.
If this is something you can budget, knowing full well that it most likely will not show an immediate return, then I say go for it!