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well I would not say they are better then large programs. Just for me, they convert better.
I'm sure they have their good points.
Quote:
Originally posted by ozmalegalleries
So it's agreed then that smaller sponsors are better as they generally have better customer service and convert and retain better as their content hasn't been overexposed to the market.
I use a combination of both - I think that bigger programs are generally slightly more reliable payment wise.
Cheers,
Allan
This question is kind of bizzare. Don't choose an affiliate program because it is "large" or "small." I would examine the program and see if it will work for you.
I use Amazon.com extensively on some of my mainstream sites, and that's probably the largest affiliate program out there. And I'll tell ya, it's a great program. On the other hand, I am in other programs that are tiny in comparison, and they are great.
What is "great" ???
Well for us adult webmasters look for things like - do you get credit for international sales that you refer to them? Do I only get credit for a signup if my referral immedately joins your program? What if my referral signs up for your newsletter, and then join a few days later? Do you overwrite my cookies?
Are your stats that you provide me just the pure sales numbers, but otherwise completely unhelpful to continue marketing your website?
Do you sell a bunch of enticing products on your site that I do not get any credit for? (just the monthly signups - but not any dvd's or toys, etc)
In other words - will I be giving your website a bunch of free advertising?
I'll give a positive example here, becausae I don't want to perceive a dissing programs unfairly --- after going to Phoenix, I noticed the CzechBoys.com program, so I joined it and built links to their site. Actually their conversions haven't been all that stellar. However, this month I sent them a referral to their main site, and they were cross sold a membership on their related CzechboysFeet site, and I received credit for that.
So this cross-selling happens, and I was very happy to see the Czechboys.com program work that way.
(are you listening Hot Desert Knights? MakingGayPorn?) ;-) (NakedSword? eTicket??) ;-)
Ultimately these programs are great, and can really be very beneficial to both parties. There's a lot of money on the table out there.
Steve