Originally Posted by Harlan
From when I was an independent webmaster with just myself to worry about to now at PrideBucks where we have a team to bring, attending any show is takes a bite out of your budget that must be planned for. Lets not forget all of perperation for any exhibiot and doing the sites updates etc in advance to keep things running while you are away. Like anything, it comes down to Return on Invesment.
There's always sticker shock when you see a $100 price hike on anything and believe me, I'm dying to fork it over however, from a purely financial perspective, even if you hoof or cab it to the local fast food eatery or order in pizza for your 3 squares, you are easily going to spend more then $100 on food during a show. If you are an exhibitor and tethered to a booth and have to rely on a hit and run at one of the hotel restaurants, you've porbably spent almost that much by lunch the first day. Regardless of whether or to what % the meals are being paid for by sponsors, having them included more then compenstates for the price hike as almost anyone would spend more providing their own meals.
Add to that, if you just attend the legal seminar, well an hour with our attournney....I wish that was just $100.
The value and the return on the investment is something every company has to weight for themselves. Frankly, just the chance to see my friends from the industry that I only have the opportunity to see at these shows is worth the $33.33/day increase to me.
One InterNext badge, $250, Three days with David, Joe, Rainey and all of our buds, priceless!
My 2 cents!