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Thread: Gay Market Niches - Uniform And Military

  1. #1
    You do realize by 'gay' I mean a man who has sex with other men?
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    Check It Out Gay Market Niches - Uniform And Military

    Here is todays article about gay market niches this time we are going to take a look at the uniform and military niche. One thing to remember about this culture when it comes to promotion is that even though they are of a similar genre they are in fact, completely different animals.

    Gay Market Niches - Uniform And Military.

    In this article we are going to take a look at one of the more complex gay niches for webmasters who are just starting to work the gay side of the adult industry that is to say the Uniform and Military niche. As the name of this gay market niche would suggest this deals mainly with guys in uniforms such as fireman, lifeguards, policemen, jailors, medics etc as well as military roles such as army guys, marines, gay seamen and sailors, air force officers and a range of other military forces as this is going to be a niche that has many facets involved in it we will take a look at the broader definitions for the time being so as not to overwhelm you with to much information in one go so, onto the definitions.

    Defining Uniform Males.

    Guys in uniform is actually a very broad niche to encompass into one small section however, in essence, if you take any guy wearing a uniform be it a fireman's uniform, police officers uniform or in fact, a Wal-Mart uniform you have the basics for this sub niche of the gay market down and, because all of the workers in these types of jobs will have individual characteristics there is really no age or body type which is definitive for this niche instead, you should choose models that look attractive and appealing in general and also, in their uniform!

    Defining The Military Niche.

    As the name of this niche suggests it deals primarily with the uniforms worn by armed forces personnel so you should look for models wearing 'realistic' looking military regalia. With this in mind you may want to do a bit of research about the current uniform as worn by military organizations such as the army, air force, navy and even, coast guard. By checking that the content you are buying features models wearing realistic uniforms you can in essence market that content as 'real' gay armed forces men. Again as with the uniform section above, because the armed forces will accept any type of age bracket and build then you should choose models who not only look attractive but, if possible, when marketing the 'new recruit' angle try to go for younger looking guys over the older ones.

    Marketing The Uniform And Military Niche.

    Now that we have the definitions out of the way lets take a look at some of the ways in which we can actually put what we now know into practice. As mentioned above, when going for the 'new recruit' marketing angle the best type of site to send your surfer o is one that features a lot of 'twink' like models wearing uniforms on the tour, you are playing the innocence factor to these surfers and when you send them to tours featuring older looking guys, they will know that the content inside the site is most likely of the same quality. of course you can chose to take the general military or uniform angle and send them to any of the general uniform sites made available to you as an affiliate although, with this crowd the surfer generally has a taste for a specific uniform and or, armed service so you should ideally try to match up your content to a sponsors site as much as possible.

    Gay Uniform And Military Content.

    When searching for uniform and military content you need to be aware of the type of tour you will be using to send your traffic to and, with that said, you need to mach the content you buy to your sponsors tours as much as possible, if your sponsor only has a general uniform feel to the tour then buy a variety of uniform sets ranging from firemen to naval officers and mix these sets together on the sites and galleries you build just as, if the sponsor you are using features gay navy boys make sure you at least purchase one set of navy uniform content. A good place to find military content again is Ounique ( http://www.ounique.com ) but almost all of the reputable gay content providers should have at least one or two sets of gay military content in their portfolio.

    Gay Uniform And Military Traffic.

    A lot of the issues many webmasters face with promoting military and uniform gay sponsors is that there is definitely a lack of specific traffic sources for these niches (as with the bear niche) however many gay link lists and gay TGP's such as Cum Soda ( http://www.cumsoda.com ) do have uniform specific areas in them however, you are most certainly bound to get a lot of clicks from these sites overall but unless you manage to find a quality source of specifically uniform orientated surfers then it is pretty much hit or miss if your sponsor will convert for you. That being said, I know of webmasters who market these niches in gay and they do very well with them by using strong text links that draw the surfers attention to the sites.

    Gay Military And Uniforms An Overview.

    When al is said and done with this niche there are s many facets involved with it from gay army guys, to gay firemen that if you find a method that works for you, you should most definitely keep repeating it perhaps even turning that one marketing angle into its own unique collection of sites of your own. one sure fire way to get started with these niches however is to utilize the AEN sponsors that send their own traffic to your sites or, already have an existing affiliate base and use your sponsors as up sells within the AEN site itself.

    Article written by Lee.
    Im hoping Rainey will also give us some input on this particular niche as i know XXXCash has quite a few different types of military gay sites available for webmasters to promote

    Regards,

    Lee


  2. #2
    RainGurl
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    Great article, lee!
    Our gay military sites do very well for us. the sign-up ratios are phenomenal and the members tend to retain very well.
    While, comparably, there aren't huge numbers of gay military sites, marketing them is easier than it may be for some other specific niches. I think this is due to the fact that military sites appeal to both men who are into the soldier type in uniform, but also to the broader male audience. These are just average good-looking guys in fatigues...or out of them. For example, whe we cross promote our bootcamprecruits.com site with a twink site, the traffic does very well. even cross promoting our military sites with our male celebrity sites converts well.

    do you think gay military is really a niche or just a theme??


  3. #3
    You do realize by 'gay' I mean a man who has sex with other men?
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    Originally posted by RainGurl
    do you think gay military is really a niche or just a theme??
    You know what, i think its both depending on how you actually market it in all honesty.

    For example, if you have surfers looking specifically for guys in the army, navy, marines etc etc then i would say to them, that is their niche however, if they arent looking for military specific guys then i would say it is more of a theme you can use on general traffic sources.

    There is a difference in the type of content to be used on both types though imho i.e if i had traffic that i absolutely knew was looking for 'army guys' i wouldnt use images of models who were wearing lightweight camo trousers you can pick up in walmart rather go with content where the guys were in full military outit from the webbing down to army boots etc.

    Regards,

    Lee


  4. #4
    Moderator Bec's Avatar
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    Wondering if anyone is using this group for military upsells?

    MilitaryCash

    and how it's converting.


  5. #5
    You do realize by 'gay' I mean a man who has sex with other men?
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    I hear good thigs about them however, those good things are usually accompanied by a referral code which makes it hard to judge

    Personally, i would give XXXCash a try and not just because they are an advertiser but because we are actually using them on the exits for a couple of new sites hopefully being launched later this week - FINALLY

    Regards,

    Lee


  6. #6
    Have an idea and make it come to life! Gary-Alan's Avatar
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    Bec!

    I've had good results in the past.

    As a matter of fact on one of our link list sites, I still have banners flying that I forgot about. I was getting a check from them and could not remember where I had the link LOL

    GA


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