Google Jagger Update

[DEVELISH]

However, that being said, with the recent Jagger Update by Google, it might be of value to begin registering domains with multiple registrars, with different WHOIS information as well as using multiple hosting so as to get under the latest Algo changes.

What's the Jagger Update about?

Dev.

[gaystoryman]

Jagger is the name most experts have called the recent Algo update by Google and it was in 3 parts. The latest portion more or less has been finished and the results is that Google has drastically changed on how it is ranking sites in its SERPS in an effort to make them more meaningful for the surfers.

What has come out of the update, according to many if not most SEO people, is that how one does its linking to other sites and back has been hit the hardest.

Prior to Jagger if SiteA linked to SiteB and then SiteB linked back to SiteA, it helped you move ahead in the serps. The concept being that a link from another site to you added value or showed value of your site and so the more of those you had, the higher you climbed.

That has apparently all changed now.

If you link to SiteB and they link back to you it can actually be a detriment if SiteB is not on theme to your site. In addition it appears that 'recip links' of that nature are also of less value.

Also, the use of anchor text is degraded in importance in the new Algo so that if you have 100 sites linking to you using anchor text like 'adult dvd' it will be of less value as Google now assumes those are not 'natural' links but contrived links.

What is coming out of all this is that it just got a lot harder to manipulate the serps through link trades and generic anchor text.

[desslock]

Also, the use of anchor text is degraded in importance in the new Algo so that if you have 100 sites linking to you using anchor text like 'adult dvd' it will be of less value as Google now assumes those are not 'natural' links but contrived links.

Yes - this addresses the humorous inbound linking of "absolute failure" to the White House website, and "liar" to Tony Blair. Jagger erased that.

Google every few months seems to "reinvent" itself with a sharper method to display its information...all to much extreme nailbiting by webmasters. This is deemed an update, and they give them names, like hurricanes.

Jagger for me has been wonderful. It took a month for them to finally get everything organized, but when the dust settled, everything looked pretty good.

I'm now getting ranked for terms that I hadn't really put much work into.... like cute boys or czech boys.

Steve