Sure, make me think at nearly 1 in the morning without a drink in the house.. :mental:Originally Posted by Lee
SE weren't all that big back then, name power had to catch the attention and in Google's case, I'd say it was a choice of using something that could be easily marketed, googling vs search engining? no brainer there... googling is more catchy and sticky.
I guess what I am trying to say in 10,000 words or more is that depending on your business model, domain name and branding can be interchangeable.
If you are planning on something like a total complete sex site, then sex.com would fit the branding but if you were marketing Kelly Taylor then vibrant.com might be more apt and more beneficial... so i guess it comes down to what is the overall plan/purpose of the business model.
My case is reading.. so i went the book route and story route... along with a name... where one supports the other.
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