Michael Savage's son started that company.
Michael Savage is a radio talk show guy who constantly attacks gays, women, liberals and he's viscious and nasty about it.

If you read the company page on their website, it talks about how Michael Savage (His former name was Michael Weiner) came up with the formula.
I wouldnt drink something that HE came up with.

He shits on liberals and gay people all day long, but when you look at their site they go to promote that drink at Hollywood parties, the same kind of people who Michael Savage bashes.

http://www.rockstar69.com/rs06/index.html

anyways I wont be drinking it, and hope you guys spread the word.