As a program owner (or revshare affiliate) what is the bigger concern to you these days with surfers, chargebacks, or surfers who cancel immediately after signing up to a site so they dont rebill?
I have to admit, having had only 6 chargebacks in the last 12 months, my primary concern are those surfers who join a site, and within seconds of joining, decide to cancel their membership because they 'only wanted the trial option' (meaning they didnt want to rebill) even before they have seen the content inside the site.
So as program owners, and revshare affiliates, what are you more concerned with, chragebacks or immediate cancels?
Regards,
Lee
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