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Thread: Gay Market Research?

  1. #1
    You do realize by 'gay' I mean a man who has sex with other men?
    Join Date
    Oct 2003
    Location
    New Orleans, Louisiana.
    Posts
    21,635

    Gay Market Research?

    Does anyone know of any organizations that do market research specifically to a gay demographic as oppose to a more general approach?

    It isnt needed just for online gay market research but both on and offline.

    Regards,

    Lee


  2. #2
    jonjayw
    Guest
    Check the following:

    gay marketing research organization called
    Overlooked Opinions, Inc. (3712 N. Broadway, Suite 277, Chicago 60613; 312-929-3405)

    October 15, 2001 — Today Harris Interactivesm (Nasdaq: HPOL), a worldwide market research and consulting firm, and Witeck●Combs Communications, Inc., a marketing and public relations firm that specializes in strategies aimed at the gay, lesbian, bisexual and transgender (GLBT) community, announced the launch of The Gay and Lesbian PulseSM—a product that follows and supports their April 2000 creation and launch of a specialized research practice that focuses on the GLBT consumer market.

    http://www.glcensus.org/research_services.cfm

    http://www.commercialcloset.org/cgi-bin/iowa/index.html

    http://www.wildemarketing.com/ (Canadian)

    http://www.academic.marketresearch.c...=&prid=1111111 (old - 1995)

    http://planetoutpartners.com/sales/market.html


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