Michael Lucas’ La Dolce Vita

jeffmaleflixxx · 08-31-2007, 10:18 AM

Michael Lucas’ La Dolce Vita
World Premiere On VOD – September 1st

August 31st, 2007, New York, NY – The countdown is on to the VOD movie event of the year. Michael Lucas’ La Dolce Vita, begins its Internet exclusive, world premiere this Saturday, September 1st across the Maleflixxx global network.

“We’re really excited about our partnership with Maleflixxx,” said Michael Lucas, owner and Director of Lucas Entertainment. “More than just the best big budget skin flick in history, Michael Lucas’ La Dolce Vita deserves the full and undivided attention that Maleflixxx is able to offer through their promotional campaigns and their broad network range. We are thrilled to be doing business with them as we know they will do our extremely high end product justice.”

Michael Lucas’ La Dolce Vita broke all previous records this past year, taking home 11 GayVN Awards for everything from Best Music, to Best Actor, to Best Movie of the Year. Lucas Entertainment proved itself to be a fan and industry favourite and a production house to look at as it paves the future of the gay adult industry.

Michael Lucas’ La Dolce Vita will run for 10 weeks on the Maleflixxx network. The first 8 scenes include Part 1 and Part 2, followed by the two Bonus Sex Scenes from the Director’s Cut DVD. Once all 10 scenes are premiered, two Bonus Features (showcasing the Fashion Show and behind the scenes content) will be made available with the rental of the full movie.

A new scene from the film will stream each Saturday, beginning on September 1st and ending on Saturday, November 3rd.

For more information, please contact:

Lucas Entertainment:
Bryan Christopher
bryan@lucasentertainment.com
Tel: 212 924-5892 x 11

Maleflixxx / Sureflix Digital Distribution:
Mary Gillis
Email: Marketing@Sureflix.com
Tel: 416 703-8186 x 11243

Background Information:

Lucas Entertainment was founded by Michael Lucas in New York City in 1998. His intent was to showcase the city’s diversity of men and ethnicities, a diversity found nowhere else in the world. Over the years, the company has become an industry leader and is highly regarded as possessing the hallmark of quality by gay adult film aficionados worldwide.

In the future, Lucas Entertainment plans to continue creating feature films in New York City and around the globe under Lucas’ unique vision and unmistakable style.

Please take a moment to visit their network at: www.lucasentertainment.com or www.lucasblog.com

Sureflix Digital Distribution Inc. is the world's leading supplier of gay adult programming. Sureflix operates the world's largest network of gay pay-per-view VOD Websites, including its flagship site, www.maleflixxx.tv, as well as the gay erotic television channel in Canada, Maleflixxx Television.

Sureflix represents most of the top gay production studios in the various worldwide television broadcast markets, as well as the various Internet VOD markets. The organization’s claim to fame is not only its in-depth knowledge of gay adult programming, but also its VOD technology and gay marketing expertise, which is second to none.

Please take a moment to visit our flagship site: www.maleflixxx.tv.