MANWIN AND ICM COME TO AGREEMENT
May 1, 2013 LUXEMBOURG Following a dispute that began in November 2011, Manwin and Manwin DP have come to an agreement with ICM Registry to bring the dispute to an end.
One of Manwin?s key motivations was to make .XXX pricing lower and more competitive.
Manwin has negotiated a lower price for newly-created .XXX domains created in the month of May 2013. .XXX domains will be made available to registrars at a substantially discounted wholesale price of USD$7.85, which is the current wholesale price of a .com. ICM will run similar price promotions in future years as well.
Furthermore, ICM has agreed to contribute USD$2 for every new .XXX domain name registration created after April 30, 2013. The monthly contribution will be made to a fund designated by Manwin to support the adult entertainment industry. These funds are in addition to ICM's contributions to IFFOR.
Beyond the financial agreements, Manwin will now permit content from or advertising for .XXX websites on its Tube sites. In addition, Manwin related properties will allow websites hosted on .XXX sites to participate in any of its affiliate and promotional programs generally available to other website operators.
In the agreement ICM also acknowledges that websites hosted on their adult-specific TLDs are not the only responsible and safe adult content websites.
Both parties feel that these arrangements will set precedent for trade and consumer benefit and protection for the online space.
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Unprecedented Prices for New .XXX Registrations
Palm Beach Gardens FL, May 1, 2013 ICM Registry, the registry operator for the .XXX toplevel domain (TLD) for online adult entertainment, announced that new .XXX domain registrations created from May 1 through May 31, 2013 will be available at .COM prices. During this limited time only, registrants can lock in prices, as low as $ 8.99 for up to 10 years.
Customers looking to take advantage of this limited promotional offer, should contact their usual registrar or one of the many participating registrars at www.icmregistry.com/buy. With both Search.xxx and XXX.XXX showcasing and driving traffic to developed .XXX sites, together with the recent launch of the Search.xxx ad platform, there is a growing awareness of the value of the .XXX domain, said CEO of ICM Registry, Stuart Lawley.
ICM is also making significant moves to protect .XXX participants with its recent applications to operate three additional adult entertainment-related TLDs .SEX, .PORN and .ADULT. If awarded these new TLDs, ICM Registry will offer an unprecedented grandfathering clause and will automatically reserve matching names at no additional cost to those who already have .XXX domains. .XXX registrants can chose to do nothing and the matching names will never be released under the new TLD suffixes. If however, registrants choose to register the new names for use, there will be a nominal fee.
This means .XXX domain holders can potentially quadruple their exposure and the value of their holdings, while brand and trademark holders who own or have reserved .XXX domain names are automatically protected and will not have to register or reserve those names in the new TLDs.
Each .XXX website is malware scanned to protect both website operators and consumers.
Every .XXX site also comes with a MetaCert electronic Family Safety label making it easier for users, organizations and parents to adjust their browser settings to restrict access to websites that are clearly labeled as potentially adult oriented content.
"Our goal is to serve the adult industry by continually creating new initiatives and platforms that increase the inherent value of each .XXX website", said Lawley.
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So let's talk about this. Will this change in pricing, etc have you buying the .xxx extension? Will you drop your .com versions over time? If you're a program, advertiser or list owner, will you now allow the .xxx domains to participate with your program/property?
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