NEW YORK (CNN/Money) - The CBS and NBC Networks have refused to run an ad by a liberal church promoting the acceptance of people regardless of sexual orientation because the networks believe the ad is advocacy advertising.
The 30-second spot, run by the United Church of Christ, features two muscle-bound bouncers standing outside a church, selecting people who could attend service and those who could not. Among those kept out are two males who appear to be a couple. Written text then appears saying, in part, "Jesus didn't turn people away, neither do we."
"Because this commercial touches on the exclusion of gay couples...and the fact that the executive branch has recently proposed a Constitutional amendment to define marriage as a union between a man and a woman, this spot is unacceptable for broadcast," the church quoted CBS as saying.
A CBS spokesman confirmed that the ad was banned, but would not comment directly about the above statement.
"It was against our policy of accepting advocacy advertising," said the spokesman.
An NBC spokeswoman said the problem with the ad was not its depiction of same sex couples at church, but its implication that other religions are not open to all people.
"It went against our long-standing policy of not accepting ads that deal with issues public controversy," said the NBC spokeswoman.
"It's ironic that after a political season awash in commercials based on fear and deception by both parties seen on all major networks, an ad with a message of welcome and inclusion would be deemed too controversial," said Rev. John Thomas in the statement.
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WTF? So all the hate campaign ads are ok, talking about morals etc. Now an ad talking about real morals, accepting everyone in a society, is rejected? WTF?
Would you put a banner on your site for this church? I'm not religious, but those who are, would you? I think they are sending a great message.
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