Just wondering if any of you folks had tried co-promotions with your company and another in order to cut marketing costs?

For example, lets say you had a DVD producer who would let you insert a flyer in one of their DVD products, rather than eat the entire cost of the flyer, have you ever split that advertising equally between you and another company?

If so, did you find that it worked well?

We're looking at a few different marketing options right now for Condom Cash and we work closely with a few companies who we could use this co-promotion business method with however, im not sure whether it is going to show positive results for us to continue using the method.

Any thoughts or feedback?

Regards,

Lee