I was wondering, when it comes to the smaller niches and micro-niches, do you think it matters what the 'model' in the content looks like or, is it more about the 'niche' itself?

Ive been thinking about this the past few days and im really torn on whether the niche is what sells or, like everything else, whether a model that the surfer thinks is 'hot' will sell?

Your thoughts?

Regards,

Lee