not necessarily, but rebills rock, too.

i mean, i used to promote these three tv sites, and my average member spent 5.5 months in the site. that means i made $96.11 per join (minus ccbill fees) rather than $30 or $35. so did the site owners.

so sites that have killer retention can pay more for videos - or video production companies can have websites. the money is still being spent, it's just coming in differently.