Quote Originally Posted by basschick
our reps at epoch and ccbill tell me those more expensive trials lead to chargebacks, so you might wanna watch out for that. we did the most sales with the $1.95 and $2.95 prices - this did especially well with search engine traffic.

but higher priced trials - anything over $4.95 - sold less than 5% more than full month memberships for us so we made a lot more money dropping the trials.
I have only had like 4 chargebacks that were not checks, and I think as I remember they said something about credit card fraud was the problem with all of that, so I am sure I will be able to spot any new problems. What do you think about me totally drooping my 14.95 7 trial and offering only 2 options, 19.95 recurring, and 29.95 non recurring instead?