We differentiate between exclusive *models* and exclusive *content*.

All the content on our sites is exclusive, meaning only available on our site, 'cause we shot it and own it. (Content pirates notwithstanding.)

However, we have a handful of exclusive *models* who either by conscious decision or by default choose not to work with any other studios.

There's a certain amount of benefit to having a model appear on multiple sites... that much more chance for an upsell... if somebody likes Sammy or Bobby or Jordan, there are several other sites where they can see him, and I might as well make a few bucks sending some traffic to that site.

At the same time, it's also nice to have models that are *only* on your site, because if people really like that model, they'll join just to see him.