I spend time looking at my logs regularly. I closely monitor my daily hits, and also the search terms people use to click into the site. I also typically glance over to see what referring url's are linking to me.

That's just the regular stuff. I'll also go to them several times a month for special projects. For example, the only pop-up that I run on my porn site is as small ad for my newsletter. I only want that to run however on the top 3 or 4 most popular inside pages which are read by First Time Virgins to my site.

Using this method I snag the new folks visiting the site, who I wish to keep returning in the future with my newsletters. Obviously I need not waste marketing space to people who visit regularly.

Of course, in order to really complete this marketing flow I need to do some newsletters (Which I say every week I'm going to sit down a write - oh well...)

Steve