I think it's called either trying to do damage control or trying to drum up interest in your product.

I don't care what the application does, there's no way you can justify $30,000 for a CMS. Affiliate management software such as MPA, NATS, ExecutiveStats is considerably more complex because of the need for reporting,and the very complex amount of testing and debugging needed to integrate with various billers... not to mention maintaining the software as the integration requirements change... and those products sell for $10,000 to $20,000 which is still on the high side.

No offense, but if you spent $250,000 developing a CMS, you either got badly hosed by programmers, had a bad spec to begin with, or had terrible project management. That sort of pricing was common in 1998 during the dotcom boom, but not now.

Nonetheless, there are a handful of adult companies that are rich beyond belief and probably are willing to pay 10 times the market rate for something they don't have to hassle with... but I would never build a business model assuming I could continually find people who were either ignorant enough or reckless enough about money to pay that kind of money for a piece of software they wouldn't even have full ownership of.