Hey Rye-

I have two thoughts....

for emails, simpler is better...

But honestly, I think alot of times people hit the 'delete' button pretty fast on these types of things because for example, my inbox gets a newsletter/email from a shit ton of companies each day.

What we're trying to do, is leverage new technologies as a means of communicating w/webmasters. SMS for example. Webinars....

But the simple answer for right now is..yes, simple is good

hope that helps?
-L