Tombarr,

I like the music CDs idea: dance music, indie stuff, I think that's a good fit with the gay features. Also, I forgot that you're right in the thick of it in terms of actors who would be willing to stop by for a DVD signing. And you're right about the store supporting the website, I'm sure lots of people looking for movies in Goolge can't find you because of the crowded terrain. Your store can drive traffic right to it, I just wasn't sure how separate you needed to be them to comply with the by-laws.

Cheers
Dzinerbear