As an owner of company who wholesales videos we produce, I'm torn. On the one hand, we want our distributors and retailers to make good money with us and be successful. On the other hand, if we have a retailer that wants to take a ton of videos in exchange for a better price, it's hard for us to turn that down.

Generally, we try to strike a balance. We don't have a formal MAP policy, but we encourage any of the retailers we work directly with to price our products at a fair value so that everyone can make some money, and the customer gets a fair deal as well. We're also all about cultivating a good relationship with our retailers and distributors, so we try to listen and make decisions that will benefit everyone. Perhaps having a conversation along those lines with the studio(s) in question might help.