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Meant to be Obscene, not Heard.
Be VERY targetted. If you find one or two keywords sucking up your budget away from all of the others, the term might be too broad.
Also, naturally, use work combinations: fuck, fucks, fucking, fucked. etc.
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chick with a bass
BritishTwinks - don't bid on terms like "gay sex" as they cost more and are harder to make sales with. also you have to tweak the ad. google is a challenge because you can't use "dirty" words, but some words do a lot better than others.
another thing about using google with sponsors is that if someone else is promoting the same sponsor you are for the same terms, expect to see a lot less sales - sometimes almost none.
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