Porn Guardian Adds New Clients, Takes a 360 Degree, 24/7 Approach
Hey guys. Just wanted to update you on our most recent news. I'm excited to see all the great activity around stomping out pirates lately. The industry needs all the help it can get, and I am happy we are all playing our parts. More importantly, stopping piracy isn't just about sending out DMCA notices: it's about identifying what users of YOUR site are actually pirating your movies in the first place. We have had amazing success so far in doing this, as it mentioned below. Let me know if we can help you do this on your site!
FOR IMMEDIATE RELEASE
April 30, 2011 – Florida
Today Porn Guardian, the adult industry’s fastest growing anti-piracy company, announced that it has added several more high-profile clients after its much talked about showing at The Phoenix forum, which included a "Dunk a Pirate" booth. In the last month alone, Porn Guardian is now providing its 24/7, staffed solution for fighting copyright infringement to Falcon Studios, Lucas Entertainment, Bel Ami, Cocky Boys, Kink.com, Grooby Productions, Staxus Entertainment, XES Entertainment, ManAvenue, Papi Thugz, Men at Play, StraightHell, and several other high-profile studios. The company includes clients in every major category: gay, straight and transexual.
Not simply a DMCA Take-Down service, Porn Guardian offers several other services that stop pirates in their tracks. "Instead of simply playing 'whack-a-mole' after a pirate has done his damage, we have technology in place to identify the actual members who are doing the initial pirating. That way, we are able to stop pirates from ever gaining access to the material to begin with. This is the most effective way to stop pirates, not just clean up after them," says partner Dominic Ford.
The company is also looking beyond traditional forms of piracy. “Cyberlockers (filesharing hosts) are still doing the most damage,” said partner Peter Phinney. “But we’ve seen DVD bootlegging on auction sites gain in popularity in recent months.” The company has dismantled several online e-commerce “stores” that were selling DVD-R copies of feature films in paper sleeves for just a few dollars. In some cases, these operations were pushing as many as 2,000 titles, running illegal copies on demand per sale, and even offering free shipping and multiple title discounts.
Porn Guardian also announced that it has broadened its reach and now employs 20 staff members across 17 time zones in all 4 hemispheres, so there are eyes on the screen around the clock and around the globe, searching for illegal files in 10 languages including Russian, Slovak, Czeck, Spanish, French, Dutch and Philipino (Tagalog and its many dialects.) “Piracy is a global problem and we offer the industry’s only truly global solution,” said Porn Guardian partner Dominic Ford. “Pirates are working across the globe 24/7, and so must we. Otherwise, we can never hope to win.” Ford said.
The company is known to have the best reporting and evidence gathering in the industry, and is currently working on several legal cases, providing crucial evidence to its clients' attorneys. Says Phinney, "Our service is completely transparent. We supply our clients with complete details about what sites their content is showing up on, who is posting them, where they are hosting their files, and much, much more. The level of our reporting is beyond anything the industry has seen. Clients who also use our watermarking services can see who originally downloaded a file and then track its journey as it shows up illegally online."
Seeing the need for an Industry-wide solution, the company recently launched a "do it yourself" version of its platform which is completely free for small sites. "A lot of companies are creating DMCA notices themselves and are very successful at it. We are giving them a way to centralize their efforts on our reporting platform for free. They find the links and use our system to report them. That way they can take advantage of the knowledge and automation our system provides in a very cost effective way." The platform is so sophisticated that Porn Guardian clients who also work with companies that (only) provide DMCA Take-down services are asking them to report links using the Porn Guardian platform instead of using their own methods. "Our clients can't go back to the rudimentary systems they were using before. They want to centralize all their efforts on one solid platform. That includes their in-house efforts, Porn Guardian's efforts and other 3rd Party efforts," says Ford. "We provide interfaces for all these different parties to work together."
On the fear-mongering tactics used by some in the industry, Phinney thinks a calm, methodical approach is more effective. “Piracy is terribly painful,” said Phinney. “Our success comes largely from our approach, which eliminates the anger and attacks the problem coolly and calmly. We generally achieve better results than copyright owners (or fear mongers) do on their own.” Ford adds, "As a content producer myself, I have a vested interest in stopping piracy not only for the sake of my own site, but for entire industry. Porn Guardian is the only solution with this kind of 'skin in the game'."
The company’s tactics appear to be working. The company has a 99% success rate on getting files removed, has shut down countless illegal trading sites, cut off many pirates from ever opening filesharing accounts again (how they make their money), and has taken tens of thousands of bootleg DVDs out of circulation.
For more information, contact:
info@pornguardian.com
pornguardian.com
