Quote Originally Posted by AcidMaX View Post

PPS will be based on what you need to survive as a company. How much your signups are, how good your retention is etc.
Those are actually a very small percentage of what PPS is all about. If one comes in the market with limited knowledge about PPS you will get eaten alive.

Factors in PPS -

Xsells.
Exit.
Email addresses (both collected from the signup form and from past members). Each has a different value btw.
Upsells.
Whales w/ good traffic
Retention

Oh, there are others. But there are some very successful PPS programs that retain like shit, and some very not so successful ones that retain very well. It's really a numbers game.