Quote Originally Posted by Bill View Post
Well, it doesn't really reach out and grab me.

I think the text needs more margin, to make it more inviting to read, and more headlines and excerpts to feed words to the brains of those who won't read but only scan.

I'd try to "excite" it up a bit.
I have to agree, all I could see was red... perhaps bold out items that will catch your surfers attention...

I was told once in a sales meeting, that your potential sale gives you 30 secs of active brain function before they start shutting out the message and moving on to something else....if you bold and add headlines etc.. might stop and start those brains up again...