Originally Posted by
chadknowslaw
An affiliate may be making a small number of sales per year but not be worth keeping.
The cost of maintaining that affiliate is not zero -- there is some cost to paying that affiliate, even if it is 2 times per year. There is some cost in maintaining the affiliate list.
Using some general assumptions, your results may vary:
If an affiliate is only generating $50 in gross revenue per year but costs $25 in referral fees, $2 in payment costs (the cost of writing checks or other payment method) and another dollar or two in costs of maintaining records, is the $20 in net revenue really worth keeping that affiliate? If you dump an affiliate that sends $50 a year in sales and that affiliate throws a temper tantrum, does anyone really care?
Just askin'.
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