Most surfers are looking for free porn. Tube sites are giving away too much, so surfers do not need to become customers.

Tube operators think it's OK to give away full frontal soft and erect, as long as they don't give away cum shots. But the reality is, consumers don't need the latter, to build their fantasy date.

So you need to wait for the true connoisseurs to happen along, and buy because they value the whole pie.

And then the day comes, the Tube operators (and others whose business model for the past few years has been to give away studios' content) run out of cash, and cry that they're broke, and out of money, and out of a job. because they gave away free stuff to consumers that the studios should have been paid for.